Natural flavor with other natural flavors. Individually wrapped filled crackers. Excellent source of fiber. Contains 7 g of fat per serving. Made with real cheese. 8 g whole grain (Ritz Crackerfuls Multigrain Sharp Cheddar contains 8 g of whole grain per 28 g serving. Nutritionists recommend eating 3 or more servings of whole grain foods per day [about 16 g whole grain per serving or at least 48 g per day]) per serving.