Since 1970. Covers gray hair. No ammonia. For one or two applications. Herbatint is easy to use and gentle on your hair. This Package Contains: 1 Herbatint Haircolor Gel (2 fl oz. 60 ml); 1 Glycol Developer (2 fl oz 60 ml); 1 Sample of either Royal Cream conditioner or shampoo (.5 fl oz 15 ml); 1 Pair of gloves; 1 Instruction leaflet. Why Herbatint? It is the first most natural alternative hair-coloring gel to be free of harsh chemicals and ammonia. It incorporates proteins, botanicals and natural vegetal extracts such as cinchona, rhubarb and walnut, nutrients that give hair its deep, natural shine and vibrant, healthy color. It provides nourishment, protection and conditioning to both the hair and scalp. It offers a safe, gentle and effective way for covering normal grey hair with just 1 application. For long hair use complete contents of package. For medium to short hair contents should allow for two applications. It lightens by one or two tones without hurting the hair structure. It is available 30 rich shades and easy to use. It is formulated by Herbavita, the leading European hair color specialists (sold in 25 countries), with over 30 years of experience in developing natural care products for beautiful hair. Made in Italy.