2 x fiber per slice (twice as much fiber as 100% whole wheat). Our Promise: Never any artificial preservatives, colors or flavors and no high fructose corn syrup. Per 1 Slice: 50 calories; 0 g sat fat (0% DV); 120 mg sodium (5% DV); less than 1 g sugars. No. 1 selling bread brand (Nature's Own is the No. 1 selling bread brand based on the unit sales numbers reported by syndicated IRI data for the total US). Get to know your bread - A low fat food. A cholesterol free food. 0 g of trans fat per serving. 4 g of fiber per serving. Nature's Own 100% Whole Wheat has 2 grams of fiber per 28 g slice. Nature's Own Double Fiber has 4 grams of fiber per 28 g slices. Partially produced with genetic engineering. Visit flowerfoods.com/GMO for more information. Live the good. Life. At Nature's Own, we believe in getting the most out of life. From the foods we eat to the breads we make, we want our products to not only be delicious to the last bite, but also deliver on some very specific dietary choices. That's why our new line of Nature's Own Life breads is designed to do just that. Great tasting breads like our Double Fiber Wheat (twice as much fiber as 100% whole wheat). That's right, we did it! We doubled down on the goodness to make our Double Fiber Wheat bread twice as nice. Now you can have 2 times the fiber you want without sacrificing the taste you love. Go ahead - Live the good. Life. Not a reduced calorie food. Questions or comments? Let's connect - Twitter. Facebook. At Natures_Own. (hash tag) NaturesOwn. naturesownbread.com or give us a call at 1-866-245-8921 Monday-Friday 8 am - 5 pm EDT.